What a fashion stylist does in a workday

What a fashion stylist does in a workday

Welcome to The Function Working day, a series that charts a single day in numerous women’s working lives — from gallery proprietors to remain-at-residence mothers and fathers to main executives. In this installment, we hear from Ashley Afriyie, a vogue stylist and marketing consultant who recorded a workday in June.

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Task title: Style stylist and PR brand name expert

Earlier positions: I started out my career in vogue publications with a number of internships at vogue publications which include Vogue, Teen Vogue and Marie Claire U.K. (I analyzed abroad in London). I ended up as the vogue editor at Marie Claire U.S. ideal following graduating college. I was at Marie Claire for a few years just before fully switching vocation paths into general public relations and particular occasions.

I have used about a ten years working at some of the world’s top-flight organizations and organizations these kinds of as Gucci, IMG/WME (Endeavor) and Saks Fifth Avenue. My longest stint was six-in addition years at Saks Fifth Avenue in corporate on their experiential advertising and marketing and exclusive occasions crew.

What led me to my present part: Whole transparency — it was the pandemic that led me to my present position as a fashion stylist assistant and vogue PR brand name specialist. Before covid, I was doing work entire-time at a small promoting company as a senior account director for particular activities and experiential advertising. Our shoppers involved Athleta, Hermès and Drunk Elephant, to title a few. When the pandemic strike, my role was terminated because all activities have been canceled.

During this time, I experienced to take a stage back again and figure out my upcoming transfer. I commenced reconnecting with a ton of former colleagues and mates and selecting up freelance work opportunities as stylist assistant and consulting manner PR agencies. I now work as a manner expert, and my solutions involve styling, currently being a movie star stylist assistant and becoming a freelance publicist, consulting for vogue brand names and jewelry consumers and businesses.

How I spend the bulk of my workday: When I’m concentrated on movie star styling, my working day is expended on emails all day coordinating and functioning closely with some of the most important trend residences and manufacturers in the entire world. Also, I commit my time heading to market appointments hosted in the designers’ showrooms at the commencing of each individual period to make guaranteed I have the most up-to-date intel and details for the existing season’s collection.

6:20 a.m.: Astonishingly, I do not depend on an alarm! I straight away begin to electronic mail my European vogue models and property PR contacts simply because they are a very good 5 to six several hours forward of me. I am examining in with them on the standing of the runway appears to be that the stylist I am doing the job with has secured the garment for the red carpet, photo shoot, push occasion, and so forth. we’re requesting them for.

7:30 a.m.: I typically do a group course workout — Barry’s or SoulCycle. When I really don’t do possibly course, I go to my regional gymnasium to function out with my most loved trainer, Gabby.

8:45 a.m.: I’m back again at my condominium for breakfast. I sign back again online and start out emailing my NYC fashion PR contacts and deliver emails for one more hour.

10 a.m.: Get there at the manner studio to prep for our consumer styling fitting that day. I’m in our style closet reviewing all the designer samples that have arrived in the studio to make positive we acquired anything we requested from our stylist current market boards is there. I question my interns, “Did we receive the Chanel, Prada, and so forth. glimpse? Did the Dior crew send out the shoes for this glance as demonstrated on VogueRunway.com? Have we checked all the monitoring for FedEx, UPS and DHL to make sure all the things has arrived?”

11 a.m.: The stylist and I have what we simply call a run-through. All the issues I request our interns are confirmed with status updates. We are now enhancing out appears to be like we really do not imagine will do the job for this customer. It could indicate it doesn’t suit our eyesight, it’s way too tiny, and so forth. There are a lot of explanations an outfit is edited out.

12 p.m.: Operate-via is entire, so I am now emailing my Los Angeles fashion PR contacts since it is now 9 a.m. their time and most of them are just getting (but in L.A., they take their morning hike and healthful juices very significantly, so I usually don’t listen to back again from them until finally 10 a.m. their time).

12:45 p.m.: I squeeze in a swift chunk.

1 p.m.: Our customer arrives for her fitting. This actress has many push and pink carpet activities to promote her newest movie, so she wants a number of outfits.

3:30 p.m.: We fall off samples from our fitting.

5 p.m.: Head back to the studio to wrap up the close of the day with far more e-mails we’re currently working on a different fitting day. Then I head home to rest a little bit.

6 p.m.: Beverages and evening meal with a fashion PR acquaintance who’s now a buddy (this transpires a good deal).

9 p.m.: Eventually home! I’m now examining on my Kindle app in bed.

10 p.m.: Lights out! I survived an additional day in the land of fashion tomfoolery.